Here’s a recording of a webinar by our European colleagues on July 2nd 2020. This is the fourth in a series of webinars regarding the impact of COVID-19 on food & beverage brands.
Key Topics:
- How is the food & beverage retail landscape in China?
- How different are Chinese consumers’ expectations?
- What are the entry modes for Western companies?
- How about e-commerce and social media in China’s closed ecosystem?